What Would You Put There?
We want to know what you would like to see fill the empty spaces at Fanwood Crossing.
Driving through downtown Fanwood, cruising over the bridge and past the train station is has become much more exciting. Beautifully constructed apartments with majestically rounded corners and pointed peaks are beginning to take shape at Fanwood Crossing.
In her speech to the public following her swearing in on New Year’s Day, Mayor Mahr cited Fanwood’s downtown redevelopment as a golden ticket to the success of the town, and Fanwood Crossing is an integral part of that mission. However, while construction of the 24 high end apartments above continues to progress, the gaping space below has yet to be filled, something that has not gone unnoticed by local business owners.
Shortly before the New Year, Jeannie DeJesso, owner of Double Dipper expressed to Patch that despite Fanwood’s downtown revival, she is not happy with the lack of foot traffic in the area.
“There is not enough reason for people to stop here. We are just a destination without any walkup traffic. There is an abundance of hair and nail salons but other than that, there are few businesses that can survive here,” said DeJesso.
Last December, Patch set out to learn more about what would fill the spaces below. Developer and property owner, David Checchio of Elite Properties stated that while he has received interest from national restaurant chains as well as smaller restaurateurs hoping, Elite Properties is still waiting for the right retail buyer to come along.
“Our intent is to hold out for the right tenants and not just lease it to fill space,” Checchio said in December. “We don’t want to put in someone who won’t respect the tenants above.”
The retail space below is approximately 8,000 square feet and will be ready for retail tenants in this summer. This property could be split up into as many as three or four properties for new businesses.
We want to know what you, our readers think. What should fill those spaces? Do you think there are too many pizzerias and Italian restaurants in SPF? What sort of culinary diversity would you like to see in Fanwood instead?
Flannery's Pub has certainly contributed to the downtown atmosphere in Fanwood. With two bars on Park Avenue in Scotch Plains, and an Irish bar in the works to replace Mezzogiorno, should Fanwood use the new space to develop it's own bar and nightlife scene?
Is there another type of business that you would like to see, such as boutique or pharmacy? Do you have concerns about a national chain coming into Fanwood or added traffic from the new buildings? Let us know!
geoeag
8:40 am on Thursday, January 26, 2012
I have a great business idea and a plan in the works but of course the only limiting factor is the finances. So I assume when im financially ready there will be no more local vacancy. Any investors out there want to talk ?
FanwoodMom
9:06 am on Thursday, January 26, 2012
Full service bakery - fresh bread daily, birthday cakes. GameStop, craft store, gourmet cheese shop, health food/vitamin store, pharmacy, book store. I would love to see Fanwood have a small two screen movie theater somewhere in the down town area to attract people to come for a movie and hang out for a bite to eat or do some shopping.
bgporter
9:45 am on Thursday, January 26, 2012
Yes to all of these. Also, a nice locally-owned coffeehouse/performance space would be great.
Emily Everson
9:46 am on Thursday, January 26, 2012
Interesting suggestions Fanwood Mom! I think a health food store would be a great addition to downtown Fanwood, I just hope that they could compete with A&P. What do you think?
Caleb Cohen
11:20 am on Friday, January 27, 2012
We were just discussing a bakery ourselves. Great idea.
Elaine
9:57 am on Thursday, January 26, 2012
Where will all the people park, if you put in a nice restaurant or coffeehouse, etc. You could use a nice bakery in town.
Emily Everson
10:03 am on Thursday, January 26, 2012
When Patch approached the business owners in downtown Fanwood in December, most expressed that they were not worried about parking as long as it brought more foot traffic to downtown. We'll keep an eye on this - especially come summer time when the apartments will be ready for tenants.
bgporter
1:23 pm on Thursday, January 26, 2012
I'm not an expert on the restaurant business, but wouldn't you expect a restaurant to draw the most customers in the evening when the train station lot across the street is both empty and free? I think that parking is a much easier problem to solve than attracting a mix of retail tenants that will give people a reason to be in downtown Fanwood besides the Double Dipper.
Downtown
10:25 am on Thursday, January 26, 2012
Yes to a movie theater, especially if it's got at least one screen dedicated to arthouse fare like the Roberts Cinema chain. A cheese shop would be nice but Enchante couldn't survive in Millburn and I doubt one could survive here unless bundled with a bakery. Fanwood already had Pyramid Books and I'm afraid bookstores are a dying breed: the Raconteur in Metuchen is closing this month, and I don't know how the Town in Westfield stays alive. A health food store would have to compete with Scotch Plains's, which is pretty established in the area.
Downtown
10:28 am on Thursday, January 26, 2012
By the way Emily, I think Autumn Harvest would make a great segment for your talk of the town series. I'm more of a burgers and steak person myself but it does fulfill a unique niche and there's not many stores like it around.
Emily Everson
2:36 pm on Thursday, January 26, 2012
@Downtown: Thanks for watching Let's Talk Local! Be sure to check out our other episodes on John's Meat Market, Little Shop of Comics and more. I will definitely look into the possibility of filming an episode at Autumn Harvest
Just the facts
11:00 am on Thursday, January 26, 2012
We all have our dreams, but in this economy the most successful businesses are those that can count on regular, repeat customers. With a bakery just down the street in Plainfield and Swiss Shoppe in Scotch Plains struggling to stay open, can another bakery really survive? As for all of the "gourmet" type shops, is that for those "occasional" times you might want something special and then you'll fine the prices a bit out of reach? I think the kinds of retail places that survive do so because as consumers that's how we shop....one stop at any of the mega supermarkets covers so much that it's hard for the boutique business to survive. Ask yourself....how many of you shop at any business currently in town - from Norman's and Enchantments to Double Dipper or Fabio's at least once a week? once a month? And as far as a theater goes....have you been to a movie lately? I have been to 4 since Christmas and to say they were all only 25% full is being generous (and that includes Westfield, Cranford and Mountainside). Nice ideas....just can't see it happening. So, at the end of the day....we'll get the kind of businesses that we support and at the moment it appears to be health and beauty.
LongTimeRes
11:16 am on Thursday, January 26, 2012
A larger Flannery's.
Yellow Mustard
11:43 am on Thursday, January 26, 2012
A wrecking ball. Building is way too high and too big. Completely out of place for the town.
red ketchup
11:58 am on Thursday, January 26, 2012
I tend to agree with yellow mustard. The beginning of this article says you get excited crossing the bridge as you watch the construction. My question is, are you talking the Tappen Zee or the Ben Franklin? The building is WAY out of place. I guess it will add more to the tax coffers which will allow the mayor to point to the financial windfall during her run for assembly. If we're making suggestions for something that could succeed and compete, my vote would be to court Whole Foods.
Caleb Cohen
11:23 am on Friday, January 27, 2012
When A&P filed for bankruptcy and announced they would be closing a number of stores, I wrote an e-mail to their corporate office begging them to shutter the Fanwood location such that a Whole Foods could open there. I also sent a message to WF begging them to make A&P an offer on that property in hopes they would close it down.
Talk about wrecking ball, A&P needs a wrecking ball and something in line with modern shopping installed. The place is a dump and it can take 15 minutes to check out at any time of day or evening simply because they won't put more cashiers on the line. Small, cramped, dirty, dingy and more than a handful of rude employees. Location, location, location is the only reason it survives.
Sue
11:50 am on Thursday, January 26, 2012
Foot traffic can be created by installing a learning center of sorts for kids/teens, tutoring, karate, dance or something that would allow parents to drop their kids for the duration of the class and take a stroll through the other shops while waiting. BTW, awnings or generous overhangs promote walking when weather doesn't cooperate.
Louis Vargas
12:02 pm on Thursday, January 26, 2012
butcher shop-then tie in the bakery and produce .
FanwoodMom
1:05 pm on Thursday, January 26, 2012
^ Red Ketchup - love the Whole Foods idea!
red ketchup
2:53 pm on Thursday, January 26, 2012
FanwoodMom - It would save me alot in gas $$. I think it may give Trader Joe's a little competition but I think both TJ's and Whole Foods could coexist to our benefit.
FormerFanwoodian
5:26 pm on Thursday, January 26, 2012
Only one corner is left to create an intersection where traffic might flow in an easier and safer manner. Can't move the Fanwood Clock.Can't tear down Fanwood Crossing.
Can't alter the unsafe entrance/exirt @ Dunkin Donuts. Fanwoodians can rarely see the larger picture, except if to make Terrill Road a four-lane, limited-access road using only Plainfield properties for the upgrade.
Bill
6:56 pm on Thursday, January 26, 2012
Whole Foods is the perfect fit, but I think it would be more feasable to put in a Trader Joe's, the business model seems to like smaller spaces than what a Whole Foods would need.
Tired
7:07 pm on Thursday, January 26, 2012
I'd put a wrecking ball to it. What a hideous monstrosity!
Shelly
8:00 pm on Thursday, January 26, 2012
I agree. This building is way too big and looks ridiculous where it is! I still can't believe the town let this go through. I guess the builder is a friend of the mayor.
Tony
8:12 pm on Thursday, January 26, 2012
If you really want foot traffic, then someone ought to contact Apple and get an Apple store there. It would be the first of its kind in a small suburban setting and it would draw both adults and children alike and help bring attention to the downtown. Additionally, the Whole Foods market is a great idea........if its to replace that A & P, that is!!! As for restaurants, a nice sit down family Italian place would appeal to most people. No more nail salons please or banks. A nice coffee house like Rockin Joe's could round out the retail area and a small diner with a 50's theme or similar to the small diner in downtown Westfield would be perfect as it would be directly across from the Fanwood station and allow commuters to get breakfast before boarding.
Emily Everson
3:52 pm on Friday, January 27, 2012
Great suggestions, Tony.The Rockn Joe's at Union Station finally opened up and is doing great. A coffee shop right across the street would definitely be easier to access than the Dunkin Donuts.
FanwoodMom
11:22 am on Friday, January 27, 2012
Truth be told, I think the building does look out of place - it looks too big for the down town area and I think the real push was for extra luxury residental rental space. I hope that the first floor biz/retail space can get rented and put to good use, but in this ecomony, who knows for sure? Actually, a building of that size would have looked more appropriate on the old Dean Oil site - I guess that property isn't going to become residental property due to environmental issues? What an eyesore that lot is.
Emily Everson
3:53 pm on Friday, January 27, 2012
Here's another question for all- what would you prefer, a national chain or franchise (i.e. Whole foods) or more local businesses?
geoeag
4:00 pm on Friday, January 27, 2012
Local merchants who have a vested intrest in our town. How bout a tattoo shop ?
Caleb Cohen
4:04 pm on Friday, January 27, 2012
What's wrong with a national or local "chain" that has local management, hires locals and supports the local community. Reality is businesses fail all the time, esp restaurants. Why not one that has a better business plan and greater chance at succeeding? I love what Flannery's has done and would love to see them move, haven't been there once, doesn't look large enough for my family to sit down in there. Love local restaurants in Westfield, just asking why it must be "local" and what the definition of "local" is in this discussion.
FanwoodMom
4:35 pm on Friday, January 27, 2012
Emily - a nice mix of both local and national. I think a balance is important.
geoeag
4:41 pm on Friday, January 27, 2012
You love what Flannery's has done but you've never been there ? Local private owned not coorporate or publicly traded. Our country has lost that and the coorporations/banks are killing this country as well as small businesses. Been to a hardware store or one of the local pharmacies lately ? No cuz there's none left. Just an example.
bgporter
5:29 pm on Friday, January 27, 2012
"Been to a hardware store or one of the local pharmacies lately ? No cuz there's none left."
None? I hope that no one tells Baron's or Tiffany or Westfield Lumber or Homeowner's Heaven that they don't exist. Googling turns up this 177-page document giving a list of independent pharmacies in the US, including a little more than 200 in NJ. I didn't look for a similar list of hardware stores.
Tired
5:34 pm on Friday, January 27, 2012
Has anyone ever shopped @ Whole Foods? Think you might notice the SIZE of an operational WF? Geeesh c'mon people. Yeah and sure lets put another Trader Joes 1.5 miles from the one in Westfield. A movie theater with one bare able to survive in Westfield? A bakery when several in the area already struggle. Maybe we need a bar/resturant (not a chain) and a bar /lounge where you could see bands, comics, and dance in a casual atmospher. This would to attract people from town as well as out of towners that can utilize the train station. for transportation. No banks, no pizza, no bakery, no nail salon, no gourmet anything. Think about it, do we need another coffee place steps from DD?
SPF Mom
7:05 pm on Friday, January 27, 2012
I would like to see a retail chain that would attract a younger crowd like a Hollister or Abercorombie.. you have to go to the mall to get to these stores. I also would like to see something like a Melinda lane in Westfield type of boutique clothing store for girls, or a justice. It would also be nice to have something like a Build a Bear or some other type of similar concept store where kids could have b-day parties.
Dana
11:50 am on Saturday, January 28, 2012
I would love to see a small book store/cafe in downtown Fanwood. Students are always looking for a place to meet up with clubs, study groups or a place to get outside reading books before taking the trip all the way to Barnes and Noble. Dunkin Donuts may offer coffee across the street, but couldn't compare to a laidback atmosphere of a hometown coffee lounge.
Plus, my friends and I are always talking about how we just don't have a place to meet up other than a friend's house, just to have a chat for about an hour.
Fanwood Mom
9:49 am on Sunday, January 29, 2012
I would love to see a full service bakery too! A diner would be great I either have to meet friends at Vickki's or Scotchwood in other towns would love to meet my fanwodians friends in our own town diner! Pharmacy is a great idea as well!
Tina Fairweather
12:24 pm on Tuesday, January 31, 2012
Since I try not to patronize Dunkin Donuts [as far as I know, it has done next to nothing to support its local school activies and programs, this despite the fact that it the kids and families of SPF that keep that store afloat], I would also like to see a gathering place, a nice family local-owned restaurant/pub (a new location for Flannery's?). I hope the project turns out to be a home run for all -- the town and the businesses that move in.
Willy's Mommy
10:49 am on Saturday, February 18, 2012
As I recall, there once was a locally owned pharmacy, bakery, and bookshop in downtown Fanwood, and all closed. I don't know the reasons they closed, whether it was lack of foot traffic, competition from chain stores like CVS and Barnes & Noble, or what.
The delicate balance of finding a "destination" store that would draw people to Fanwood, hopefully producing customer who would then get a bagel or an ice cream cone or buy birthday cards, is so difficult to achieve. While I'd like a Crate & Barrel type store, I don't know why Crate & Barrel would find Fanwood desirable. That's where leadership from the Mayor, the Borough Council, and local business leaders comes in--to present the borough as a place to put down retail roots.
Emily Everson
10:51 am on Saturday, February 18, 2012
Hey Everyone! Check out the update to this story here http://patch.com/A-qXcP